To help retailers plan for the important Christmas trading period, the fine food distributor has embarked on a number of Christmas Roadshows across the UK to showcase its festive range, which has doubled since last year and now includes more than 800 products from 180 suppliers
The Christmas trading period represents almost a quarter of the company's annual sales.
Paul Hargreaves, chief executive at Cotswold Fayre, reveals some early trends for this year’s festive period, stating, “It is clear that retailers are looking for some visual impact and theatre in their stores at Christmas. Orders for our largest and most colourful products such as Sorini’s Chocolate Red Globe and Terramezzo’s Salt and Pepper Grinders are expected to boom.
“Orders for advent calendars will also do well, as retailers seek to boost November sales and offer customers something a bit different from the norm. The most excitement so far this year has been generated by the Pork Scratching Calendar from The Snaffling Pig.”
Cotswold Fayre’s Christmas catalogue includes a selection of premium traditional products, such as Von der Heide’s Stollen, Prestat’s Mince Pies and Georgie Porgie’s Christmas Puddings, alongside a host of different and slightly quirky SKUs.
Paul continued, “Consumers are looking for something a bit different at Christmas, and are likely to choose a number of premium products to enhance their festive period. Retailers are looking to offer their customers a choice, with traditional staples at different price points, and gifting products that delight.”
Cotswold Fayre’s Christmas range covers a wide range of categories including baking, confectionery, grocery and store cupboard essentials, soft drinks, alcoholic drinks, make your own gift sets and chilled.
Among the new confectionery suppliers for this year are Milkboy Chocolate Bars, Jenny Wren Chocolate Gift Boxes, Torron Vicens’ Nougat, Holdsworth’s Truffles and Chocolates, Indeal Bonbon and Cocoba.
Other products new to this year’s Christmas range include fine quality crisps from Snackgold, Paul and Pippa’s sweet biscuits, and traditional and gluten-free Christmas puddings from Lillypuds.
Alcoholic products always sell well during the festive period and extend their reach into a number of different categories reflecting its popularity. Products include Champagne Truffles from both Prestat and Holdsworth; Lolea Sangria; Garlic Vodka from The Garlic Farm; The Sweet Potato Spirit Company’s range of spirits and liqueurs; and ready-made cocktails from World of Zing and Longflint. For the growing number of gin lovers, find Poetic License’s Fireside Gin and Edinburgh Gin in Cotswold Fayre’s Christmas catalogue.
View the full range or download the Christmas catalogue now at cotswold-fayre.co.uk