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• Regular training and testings to instil thorough product knowledge
Knowledge will increase through trying products, which in turn provides staff with the confidence and desire to talk about them.
• Visits to and from producers
Encourage staff to attend relevant trade shows, supplier days and local food festivals, as well as visiting other farm shops.
• Job rotations
Allowing some leeway with regards to time off for special occasions or personal reasons also has benefits in staff loyalty and instills a sense of well-being.
• Informal management with regular chats
Fostering and maintaining interest in the job is central to retaining a happy and cohesive workforce.
• Rewards and incentives
Annual or bi-annual staff parties are a great way of saying thanks to employees.
Read the full feature on keeping staff happy, by Robin Goldsmith, in the latest issue of Speciality Food, free to download here.
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