Farm Shop Launches ‘Olympig’ Sausage

28 June 2012, 14:04 PM
  • Steve Croot, from Croots Farm Shop in Derbyshire, is celebrating the shop’s fourth birthday and launching new sausages to celebrate the Olympics this month
Farm Shop Launches ‘Olympig’ Sausage

Steve Croots comments on this month’s events. “Can’t quite believe that it’s been four years since we opened! To mark the occasion we held a pork pie festival, and staged a sponsored cycle ride using exercise bikes to raise money for our adopted charity this year - Derbyshire Children’s Holiday Centre. We were delighted to collect £650 which will help to provide holidays for disadvantaged youngsters from our county.

“We’ve created a range of sausages to celebrate this summer’s major sporting event - launching our pork, apple and Stilton Olympig sausages at the Derbyshire County Show. We sold out and are hoping they’ll be just as popular in the shop. 20% from the sales of our Olympig sausages will be given to our charity.

“And in new product news, we’ve made our own corned beef using Derbyshire beef! We gave away free samples to our regular customers to get some feedback, and of course tried it ourselves. After tweaking the recipe a little we put our second batch of two kilos on sale, and were very pleased with how quickly it went. A definite addition to our cold meats counter!

“Finally, we were proud this month of Croots deputy manager Margaret Robinson who has become a Slimming World consultant in her spare time. Margaret makes our award-winning pies, but she hasn’t let temptation get the better of her, and she and husband Nigel have lost an amazing eight and a half stones between them. Now Margaret, who lost three and a half stones over seven months, is inspiring others to trim down. She also inspired our butchers’ counter by helping to develop our extra-lean slinky sausage!” he says.

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