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Importer and distributor Empire Bespoke Foods has launched a new e-commerce loyalty club, the World Food Club, to give its customers the opportunity to trial new products for free. Ordering through the website at least once a month (Ts&Cs apply) will enrol customers automatically into the scheme, where Empire Bespoke Foods will deliver an additional free case with the order to test out in store.
The World Food Club is set to match those enrolled with authentic and innovative products from around the world, as well as key themes throughout the year such as Valentine’s Day.
Sales and marketing director Nick Thomas said, “We really wanted to launch a loyalty scheme for our customers that highlights our world-wide sourcing ethos. We take pride in bringing the UK consumer the finest quality and most authentic food and drink brands from around the globe and now our customers can trial new products each month.”
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