04 September 2019, 10:27 AM
  • Speakers at the show share trend predictions for the year ahead
Key trends to expect at lunch!

Health, veganism and sustainability have been named as the key trends to watch by speakers at the upcoming lunch! show.

For over 12 years, lunch! has been the destination show for the café, coffee shop and food-to-go sector. It’s the UK event that annually attracts leading innovators, influencers, trailblazers and decision makers together in one place

Around 7,000 visitors are expected to see the product innovations from around 400 exhibitors and hear expert insights on what’s new and next in food-to-go including newly-launched vegan products, hot snacks, healthier and more sustainable food and drink, as well as plenty of indulgent ‘treats’.

Speakers at the show have given their thoughts pre-show on trend predictions:

James Kidman, head of food at Crussh – Fit Food & Juice Bars, says, “On-the-go snacking, especially with a protein hit, is what a lot of our customers are looking for. Smaller sizes, and on-the-go formats, are also growing as customers grab and go throughout the day. There’s been a lot of innovation in vegan (apparently 1 in 4 new products are vegan these days), but still a very tiny percentage of the population classify as vegan.”

Martyn Clover, head of food at Tortilla, says, “I think vegan/plant-based is still where things are at, but more from a flexitarian perspective of people looking to take days off meat or just generally reduce their meat consumption.”

Nicola Morris, MD – Corporate Services at Sodexo, comments. “I think the wider environmental and sustainable concerns of customers are going to drive purchases towards brands that can demonstrate a real commitment towards a value-based offer. It might be in product and supply chain (where is it sourced, who grew it/produced it, what impact was there on the environment, did they get paid fairly) or linked to wider sustainability and ethical concerns (what packaging, what energy source, were the people that served me fairly paid and treated?).”


The show will be taking place at the ExCeL in London over 19th-20th September 2019.

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