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Get your free copy14 October 2013, 08:22 AM
- It is expected that visitors to events in Scotland in 2014 will spend nearly £33 million on food and drink, and research carried out by Scottish Enterprise shows that they would like to taste the best fresh and local produce that the north has to offer
Scottish specialities such as beef, ham, venison, Scottish chorizo and cheese and chutney are in line to be showcased and expected to garner a good reception.
James Withers, chief executive of Scotland Food & Drink said, “2014 is a golden opportunity for Scotland’s food and drink industry to set out its stall and reaffirm its place as a Land of Food and Drink to both to the Scottish population and a global audience. The 2014 Food & Drink team is working to optimise every opportunity to give the world a taste of the best of Scotland. We are building a lasting legacy from the sporting and other major events taking place to ensure that by 2015 Scotland is truly recognised as a Land of Food and Drink.”
The 2014 Food & Drink team was set up to make the most of the high profile events taking place in 2014, including the 2014 Ryder Cup, the Glasgow 2014 Commonwealth Games and the Homecoming Scotland, and is a partnership between Scottish Government, Scottish Enterprise, Scottish Development International, Scotland Food & Drink, Highlands and Islands Enterprise, EventScotland and VisitScotland.
For more information log onto www.2014foodanddrink.org
