Bellavita Brings Forward Italian Showcase

Held at the Business Design Centre in Islington, London, the three-day event offers buyers, chefs and hoteliers an opportunity to discover future Italian food and drink trends and innovations.

The event hosts hundreds of artisan producers from across Italy, and aims to champion the country’s pioneers and their dedication to gastronomic excellence and diversity.

Aldo Mazzocco, CEO of Bellavita said, “We already run a very successful programme at the show with talks from some of the finest Italian chefs and sommeliers from across Italy. We want to do more for retailers by giving them easy to digest trends information for 2018.

“We’re really excited that we can now gather so much intelligence about the market and get a rare insight what people are buying through the digital footprints they leave and intelligence gathered through our in-house surveys. We will share this information with the press and visitors to the show. Ultimately, we can really help our visitors spot the next big thing in Italian cuisine.”

Saul Leese, marketing director said, “I’m delighted to join Bellavita as we move to the next phase of business development. Bellavita is a glowing example of how an event company should work with its customers and visitors. The company has incredible passion, as you’d expect from an Italian company, which is half the battle won. I’m now formulating strategic plans for expansion of international events and I’m very fortunate to be working with some of the finest event teams in the market sector including UBM and ITE.”

New for 2017:
Inspiring dishes for Generation X, created by internationally renowned chefs in the Bellavita Expo Food Theatre
Launch of the new Bellavita Expo Bar Theatre with demonstrations from leading mixologists
Roundtable panel trends discussions with wine and food hospitality and fine food retail leaders
Italian Piazza hospitality zone to enjoy a moment of relaxation
Innovation zone – all the greatest new products brought together
FREE entry – trade only

In addition to annual favourites:
Bellavita Best UK Sommelier – Villa Sandi Award – in the Bellavita Expo Wine Theatre
Bellavita Expo Product Awards Programme