30 September 2013, 03:21 AM
  • Visitors to Anuga 2013 can now organise their time at the show before they arrive, thanks to the new Pavillon France app
Sopexa Launches Pavillon France App For Anuga 2013

The event will see 185 exhibitors from all the regions of France gather under the Simply Digital – Pavillon France by Sopexa umbrella in order to showcase their food products both in person and via an intelligent virtual campaign. This can be accessed via a virtual storefront (Hall 10.2, stand F038), as well as by downloading the free app from the App Store, Android Market and Windows Marketplace and utilising the unique QR codes.

This new technology allows visitors to gain access to up-to-date news in the catering, distribution and agrifoods industries, as well as gather and store information about products and useful new contacts. It also offers a virtual guide through the exhibition halls to the user’s desired destinations.

Simultaneously, visitors are invited to sample some of the event’s key products at the adjacent bar, overseen by chef Nicolas Bonfils.

For more information about the event, visit www.anuga.com

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